Google Ads automated promotions from October 12: who approves website coupons before ads run?

Seeing a coupon in the Assets report after somebody has already seen the ad is not approval. That is the bit of Google Ads automated promotions that bothers me, more than Google reading the website. An offer being published on a page does not necessarily mean I want it promoted across every eligible campaign, particularly when the offer has product restrictions or different store availability.

There is a useful idea here. Maintaining promotion assets takes time, and an accurate offer could make an ad more competitive. But checking that a discount still exists is not the same as checking that it makes commercial sense to advertise it. The reported verification window of less than 24 hours also does not establish how quickly an expired or changed offer stops serving. Neither does the article explain who, if anyone, reviews the extracted terms before publication.

A better CVR could make this look successful in Google Ads while the discount leaves less margin after media cost. I'd follow the offer traffic through analytics tools or advanced CRM reporting and judge CPA alongside the value of those purchases, not just the extra conversions. Where promotion approval matters, switching this off and keeping manual promotion assets is the cleaner choice until the review process is clear. The snapshot is truncated and relays other reporting, so checking the actual account notice and available setting comes before assuming the rollout applies.